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Issue  #41



RSS & How to Use It (part 1)


Have you ever read an article, intended to explain RSS in simple terms that, begins well, but soon descends into confusing jargon or information overload?

If so, take heart, I was in the same place a few months ago.

Often the best way to understand something, is to use it.   RSS is no exception.

So rather than try and create a definitive explanation of RSS, this article will tell you how to use it.   I guarantee once you’ve done so, everything will that much clearer.

If a website you visit utilizes RSS, there are a number of ways it will communicate this.

The most common way is to show a little orange button with the letters XML.   Like so:   

Alternatively, you may see words such as “ATOM”, “RSS”, “Site Feed” or variations on these.

What they have in common is that they will link to a webpage that, in most browsers, looks like gibberish.

It doesn’t matter one way or another, what is important is the address of the web page they link to.

To demonstrate, I will relate how to read a site feed for my website, The Nettle Blog. Don’t confuse RSS with blogs (web logs).   They are two separate concepts.   The only reason you see them together so often, is that blogs are the perfect website to take advantage of site feeds.   More on that later.   Here we go…

Click on this image:    :  to go the site feed for The Nettle Blog.   Ignore the content in the window, just make a note of the URL in the web address bar.   It should read:  http://feeds.feedburner.com/thenettle

Now you’ve got the web address for the site feed, keep it safe somewhere.   You’ll need it again in a moment.

The next step is to use an RSS reader to make sense of the site feed.   There are lots of these available and if you are a heavy user you would probably want to purchase a nice piece of software.

But to begin with, start with something simple and free.   Start with Bloglines.

Go to www.bloglines.com/register/ and create a new account.

From the “My Feeds” section of your account you can add new site feeds you want to keep track of.

Select “ADD”, enter the URL you copied and hit “Subscribe”.   You can preview the results, but skip that stage for now.   Select “Subscribe” again and the title of the site feed will be transferred to the left-hand window.

Well done.   You have now subscribed to your first RSS feed.

To read it just click on the title and you can view all the messages in that feed within a selected time period.   The feed will most likely record news related to the website the feed belongs to.

In this instance, the site feed to The Nettle Blog records each new entry to my blog.   If you find something of interest, most entries have a clickable link you can follow.

Anytime you find a website you like with a site feed, make a note of the URL for that site feed and add it to your Bloglines folder.

Now comes the clever bit.

In the left-hand column of your account is an “Extras” list.   Select Download Notifier and choose the correct file to download the Bloglines Notifier This file is only 100k so any half-decent connection should complete the download in just a few seconds.

If the download is successful, you should see a small, blue icon with the letter “B”.   Double-clicking it will short-cut you to Bloglines.   

Right-click on the icon and you can adjust the settings.   Specify how often you want Bloglines to check messages for you.

When Bloglines checks your site feeds and finds that one or more have been updated, a little chime will play and the Bloglines icon will show a little red marker.   This means one of the feeds you have subscribed to has something new to say.

So there you have it.   A spam-free, hassle-free way to keep track of websites you have an interest in.   Providing of course, that they have a site feed.   If they don’t, ask them why not.

Part two of this article will show webmaster and ezine publishers how they can easily publish a site feed for their website and track the visitors, free of charge.



Comment on this article and you could win 1 month of PAID membership at the Mystical Maze.   Click here to post your views in The Nettle Forum .

David Congreave is joint owner of The Nettle Ezine.   When he is not editing this weekly newsletter, he is looking for new programs worthy of being announced at The Early Bird and administrating the PayPerShop website.

David lives in Leeds in the United Kingdom with his wife Leanne.

This article can be reproduced in your website or ezine after six weeks from the publication date.   However, you must seek permission first.   Please email David if you would like to use this material.





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CaptKirk - A sideways look at the web marketing industry

CaptKirk - A sideways look of the web marketing industry
CaptKirk offers an independent view that does not necessarily co-incide with that of The Nettle.   You can respond to his column at The Nettle Forum 
Captkirk talks to Jose Garriga Jr

After reading the interview with two of the founding members of the Traffic Exchange Alliance, I decided to find the opinions of someone unrelated to the project.

Jose Garriga Jr kindly agreed to take a few questions from me.

How did you get into the internet marketing industry and what programs are you currently running or working on?


I got into the IM industry looking for a free way to promote my nutrition products to Business Builders since I already had a customer-heavy network.    Having burned out my personal contacts I just KNEW, deep inside, there was another way to grow my business from home and FREE.   

I was JUST learning HTML and dove right in WHILE learning.   From that beginning Oct 2000, persisting through to launching www.CyberWheelers.com & www.ViralExpress.com in May 2004.   FFAs were "it" then.   Today, "it" is quality Manual Surf.   



What, in your view, is the purpose of the Traffic Exchange Alliance, and what is its overall goal?


The purpose, in my view, is some form of regulation.   No other word can describe the intentions, even the name.   To me, there isn't an army of consumers out there trying to shut down the industry, nor do I think there is a need to form an "alliance" to simply educate new owners.   



Have you been contacted by the Traffic Exchange Alliance?


Yes, Jon Olson and I have corresponded and I was welcomed to post my view in the official TEA forum at any time.    I am grateful to Jon for extending the invitation but, I just felt too new to get involved in something like that at this time.



Do you think that TEA will succeed?


I do not think it will succeed in much more than promotion of a few, and isolation of itself as an entity.   

It will only attract lazy owners who do NOT want to do anything and make the TEA take responsibility for partial administration and full promotion of THEIR exchange.   Too many "dud" exchanges will make it on that list.   Tim, Jon and Josh would be stuck doing most of the work and carrying the burden.   



Do you think that the accusations that the Traffic Exchange Alliance is egotistical are fair?


I am probably perceived as egotistical more than the TEA.   The difference is I actually WALK my Talk.   I am DOING what I ask my Members to do, and I hope they grow and do BETTER than me.   

I see an overall lack of Leadership in many exchange Administrators and too much focus on trying to make money with the exchanges themselves way too soon.    Even the TEA is heading in that direction.   

My exchange is enjoying great momentum and recognition.   All I am doing is applying FOCUS on ENROLLING new members consistently, non- stop, 24/7 and keeping the surfing experience clean! That activity is what will support your growth AND make you money in the long run as well as help bring the Traffic Exchange industry closer and closer to mainstream recognition.   

Keep your Members happy.   They will be the pillars of your future online presence.

Thank You for hearing my thoughts on this aspect of the fascinating Traffic Exchange industry.



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Editors' Note

Thank you Jose Garriga Jr for your time.    If you would like to share your views on Jose's comments, you can do so at The Nettle Forum .

The article on RSS, introduced The Nettle Blog that I setup a few days ago.    I will be using The Nettle Blog as an online diary for The Nettle Ezine, recording developments in the website and websites I've found that may feature in a future review or article.

If you want to get a preview of what's to come at The Nettle Ezine, then The Nettle Blog is the place to go.    You can also leave comments on the posts I make.

Additionally if you subscribe to my Site Feed you can keep track of each new post.

Two mini reviews to come and the results from the latest competition.

Best Wishes,

David Congreave.
david@thenettle.com




COMING IN ISSUE #42:

The Definitive Guide to Google AdSense - Reader Reviews


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Doctor Traffic

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CBClicks

In Issue #33 I did a mini-review of Affiliate Sensor that mimics Google Adsense Ads using Clickbank products.

Last week CBClicks was launched building on the same theme.    The main difference is that not all the ads you display will have your Clickbank ID.    As odd as that sounds, it means that as your downline grows, your Clickbank ID will actually show up on other websites besides your own.

If you don't build a downline then this probably won't be as effective as Affiliate Sensor, but if you can get even a couple of referrals, this may prove far more lucrative.

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July 2004 Competition - Results

Here are the competition results for July 2004, sponsored by:

MysticalMaze.com- The Mystical Maze Hit Exchange Clicking to the HIGHEST Power!!!

To claim your prize, you must contact me with your MM username before 19 August 2004.    If you are not a member of MM, you can join by clicking the banner above.

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The Early Bird


If you like building downlines, hearing about a new program or website immediately after its launch can give you a head-start on your promotion.

At The Early Bird, we scour the internet, join the mailing lists and hang around forums to bring you details of the newest programs!

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You can view our splash page at www.thenettle.com/earlybird/.

Enter your e-mail address to subscribe to The Early Bird!
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Essentials

There are four websites that carry a standing recommendation from The Nettle, each of which will be reviewed in a future issue.   Until then, you can read the brief description below.

The Early Bird: If you like building downlines, being notified when new programs are released can be extremely helpful.

Mystical Maze:  An effective Traffic Exchange that is rapidly gaining a loyal following.   A clean surfing experience and the Maze make it less tedious than most.

MPAM: Massive Passive Advertising Machine.   An excellent introduction to the weird and wonderful world of web marketing, and a great community spirit.

Join up using the above link and work your way through the lessons to achieve Gold status.   Once you've achieved this, email us with your MPAM link and we'll give you $100 of advertising in The Nettle.

Hit Exchange News: If you use Traffic Exchanges to any degree, a subscription to this weekly ezine is essential.   Complete the form below for your free subscription.

Name:
E-Mail:
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When MLM's Go Bad

Don't Miss Information
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How a Waterfall
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Original Plagiarism

The Ultimate Search Engine Strategy

Can I Guess Your Password?

How to Grasp The Nettle

How to Make a Splash

Questionnaires, Surveys and Other Ways to Waste Time

Traffic Exchange Alliance - Interview

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The Nettle Forum - Highlights

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SUBJECT:  Banners You Can't Ignore
POSTER:  csmarketing

Well I agree with the post above, I don't care for a lot of banners if I happen to visit a site with more than 3 I move on.   For me I would rather see a full page of content in instead of 20 banners flashing all over the page.   

As far as using them with marketing I will use them on my site but you will never see more than 2 or 3 on one page.   I use them more with on traffic exchanges like fastfreeway or Affiliate Finder but other then that I really don't use them much.   

If the service I am involved in offer a place for it I use them otherwise use them other then what's mentioned above.   

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Rebrand Profits Free & Rebrandable E-book
Nicheology

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SUBJECT:  Hello From Edinburgh
POSTER:  thamisgith

Hello from Edinburgh.

I'm Thamisgith (ha - me - ski - it's Gaelic for "I am tired", which I was when I chose this username some years ago).

I'm not sure if I'm a "proper" internet maketer or not.   Some time ago I went through MPAM and, although I found it very educational in terms of traffic generation, I couldn't see where the money was going to get injected from.   I looked at a lot of other affiliate schemes and systems and the main problem I had was that I felt many (most?) of them were just selling internet tools to other internet junkies - again I couldn't see the external cash injection.

Anyway, I wound up with a "real" product and service which I sell in the "real" world.   I recruit most of my downline distributors on the net though and I find this works very well.   They sign up for my autoresponder on my gateway page and away we go.   

The main problem that I have is that my product and services are UK specific.   I like traffic exchanges (I like any method of getting free traffic) but there is a heavy North American bias which means a lot of my efforts can be wasted.   I try to overcome this by using some of the newer UK sites and using the heavily US biased sites to advertise my other traffic exchanges sites rather than my UK downline opportunity.

Anyway, I'm looking forward to chatting with you all and I hope to get some new ideas for marketing (internet or otherwise).   

Best Regards,
Thamisgith

www.utilitydownline.cashhosters2.com/

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